Support Chatbot based on ChatGPT for Customer Relationship Management in Educational Institutions

Chatbot technology is considered one of the latest artificial intelligence tools used to achieve interaction between the organization and the customer. It relies on natural language processing, as it helps the organization know the desires and needs of the customer, in addition to collecting customer data and displaying the services provided by the organization. This research proposes an architectural model for supporting chatbots based on the ChatGPT model. It receives customer interaction inputs, understands questions, and responds quickly and appropriately. In addition, this model was designed and implemented using the Voiceflow platform. This model was named EDUBot to build communication elements and components to customize the structure of the virtual conversation and manage the dialogue. This model can be applied to the Educational City institution as a case study to improve customer service and help the institution manage customer relationships more efficiently.