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An empirical study on the search engine optimization technique and its outcomes | IEEE Conference Publication | IEEE Xplore

An empirical study on the search engine optimization technique and its outcomes


Abstract:

Techniques of Search Engine Optimization (SEO) are observed from four aspects: structure optimization, keywords optimization, content optimization, and link optimization....Show More

Abstract:

Techniques of Search Engine Optimization (SEO) are observed from four aspects: structure optimization, keywords optimization, content optimization, and link optimization. This paper seeks to analyze the impact of SEO techniques on the effectiveness of SEO, to figure out which technique strategy is most effective, and furthermore, to test the possible influence of SEO techniques on Page Interest. Different from previous relevant research, this paper attempts to evaluate the techniques of SEO by means of the third-party measuring tool based on the data collected from 116 websites.
Date of Conference: 08-10 August 2011
Date Added to IEEE Xplore: 05 September 2011
ISBN Information:
Conference Location: Dengleng

References

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