5 THE FOURTH INDUSTRIAL REVOLUTION EMERGES

Consumers aren't the only ones putting the IoT to work. Businesses are adopting connected technology and systems at a furious rate. A 2019 PwC IoT survey of more than 1,000 US business executives found that an overwhelming 93 percent believe the IoT's benefits outweigh the risks, 70 percent had IoT projects live or in development, and 59 percent were using the IoT to drive internal efficiency gains.
1
Respondents said that a connected business world is helping them break into new markets and, in some cases, completely reinvent their firm through a new business model.