Hubei All-Area Tourism Development under the Background of Big Data

Now, with the continuous extension and development of big data technology and concept, it has been applied to many industries and achieved many good results. For tourism, it is accelerating the comprehensive transformation of traditional tourism. Hubei Province, as a famous demonstration area of tourism in China, is also making continuous efforts in the application of tourism big data, which makes the tourism industry in Hubei province develop rapidly and achieve preliminary results in transformation and development. Based on this, this paper, on the basis of analyzing the tourism big data and the overall situation of all-area tourism, uses the current emerging information technologies such as big data, and combines the practical application of Hubei all-area tourism informatization, proposes the construction content of Hubei provincial all-area tourism big data platform, and designs the overall architecture, system structure and tourism big database system of Hubei provincial all-area tourism big data platform, The research focuses on the tourism big data, smart tourism services and smart tourism marketing of Hubei's all-area tourism management level. In addition, in order to use the big data to improve the high-quality development of Hubei's all-area tourism, the paper puts forward corresponding countermeasures and suggestions, hoping to bring some value to the development of Hubei's all-area tourism.