Research on Technology Innovation Information Management of High-tech Enterprises Based on Fixed Effect Model

Taking Shanghai and Shenzhen A-share high-tech listed companies from 2014 to 2018 as samples, this paper discusses the research on technological innovation information management of high-tech enterprises based on the fixed effect model. From the perspective of enterprise technology innovation input and media information management, this paper analyzes the relationship between media information and technology innovation input of high-tech enterprises by using multiple regression method of Stata software. The results of fixed effect model verify that the relationship between media information and technology innovation input of high-tech enterprises is inverted U-shaped. The compensation incentive plays a positive moderating role in the relationship between the two, while the equity incentive is on the contrary. Based on the above empirical results, high-tech enterprises can improve their technological innovation ability with the help of media information management.