Data-driven disney monitor your every move: Clever use of data to enhance the customer experience, or invasion of privacy? It's a fine line at the Magic Kingdom, but smiles usually win the day

IMAGINE LIVING in a place where your every move is surveilled. A place created in the image of one almost mythological figure, where every step you take is logged into a central database, and where the shadowy figures watching attempt to elaborately orchestrate events to manipulate people. This place is a real place. But it isn't North Korea, it's the happiest place on Earth: Disney World.