Persuasive technology: Applications in education

The first Persuasive Technology (PT) emerged in the 1970s, and was being defined as an interactive computer system used to change human behavior. Research has shown the viability of these technologies in a variety of contexts such as advertising, reducing energy consumption, promoting healthy or well-being behavior and education. This research identifies and systematizes this area of knowledge, from the identification of the main works that relate the use of PTs in education. The methodology used was review of the works published between 2010 and 2017 of the state-of art, in the bases of Google Scholar, Springer, Elsevier, ACM. As a result of the analysis of the articles, we highlight as main focus the use of (i) PTs adapted to different user profiles; (ii) PTs applied in different pedagogical activities; (iii) PTs for different methodologies of educational activities; (iv) PTs developed in different technological languages. The PTs can be applied as learning aid instruments, acting directly and/or indirectly in the areas of Social Assistance, Health, Environment, Research and Development, Education and Advertising. Given this scenario, we observed the need to foster publications that problematize the interfaces of PTs in Education, especially architectures and/or technologies that involve, for example, Cyber-Physical Systems, that can extend the educational (physical) environment to the virtual world, in order to leave the student immersed constantly in a teaching environment.