Feedback Gathering from an Industrial Point of View

Feedback communication channels allow end-users to express their needs, which can be considered in software development and evolution. Although feedback gathering and analysis have been identified as an important topic and several researchers have started their investigation, information is scarce on how software companies currently elicit end-user feedback. In this study, we explore the experiences of software companies with respect to feedback gathering. The results of a case study and online survey indicate two sides of the same coin: on the one hand, most software companies are aware of the relevance of end-user feedback for software evolution and provide feedback channels, which allow end-users to communicate their needs and problems. On the other hand, the quantity and quality of the feedback received varies. We conclude that software companies still do not fully exploit the potential of end-user feedback for software development and evolution.