Sports tech - fishing lures [Technology Fishing]

MY FIRST experience of fishing was at a very young age and the equipment involved consisted of a stick, some string, a bent pin and an unfortunate worm. This was used in a muddy pool which at the age of six passed for a 'pond'. Needless to say the catch was negligible i.e. one dead worm. Real anglers have, of course, rather more sophisticated means of catching their prey, with lures in particular being considerably more high-tech than my worm ever was.