Research and development: Xerox palo alto research center(PARC)

The director of the Xerox Palo Alto Research Center shows how his management philosophy worked in launching the center and making it a success. The three principles followed by the director were to: (1) recruit the best, most creative researchers; (2) give the researchers the most supportive environment, including ample amounts of the most advanced instrumentation; and (3) work the business needs of the corporation into the program through selective budgetary preferences. The way in which the director recruited, organized the research, and selected the technologies is recounted.