Research On the Automotive Aftermarket Development Strategy Under the Background of “Dual-Carbon”

In the rapid development of China's automobile industry, the total number of cars has been rising steadily, and the related automotive aftermarket industry has also been comprehensively expanded. From the overall point of view, although the automobile market has a very broad development prospect, but also emerged many problems, such as the overall service management level is not up to standard, the level of qualification is uneven, service awareness is not strong. If in the construction and development of practice, the national advantages can not be rationally used to form a brand with local characteristics, then it is inevitable that it cannot form a good living environment in the “double carbon” environment. Therefore, on the basis of understanding the development problems of enterprises in the automotive aftermarket, this paper puts forward effective development strategies for various requirements under the background of “double carbon”. The final results prove that using these methods to adjust the business model of enterprises is conducive to the construction of a good competitive environment in China's automotive aftermarket.