A Proposed Methodology for Enhancing User Experience in Mobile Applications Design for Cultural Promotion

User Experience (UX), as a theoretical and practical field of research, is based on the theory of Human Computer Interaction (HCI), studies systems, products, and services in the field of (mainly) Information Technology (IT), and aims at user satisfaction and better, more pleasant and more efficient interaction with systems. The popularity of Mobile Device Applications (MDAs) in the last decade has introduced new interaction environments and thus the need to formulate, develop and adapt to them, theories, and methods of UX. We present UX as a theoretical and practical framework and record its methodology - both the general one for various systems so far, and the specific one for Mobile Device Applications and more specifically for those that project cultural content in conventional ways and through augmentation. As part of the research, high-fidelity prototypes were designed and were tested during a user survey (usability test, questionnaire) for extracting conclusions to improve the design of the application.