WhatsApp Profile Photo Investigation in Relation with Personality Traits Prediction

Personality is closely related to performance, but the implementation of personality tests is not easy to carry out, with a short time and minimal bias. As the most popular private messaging application, WhatsApp is not only used in social but also in professional communication. Its intimate nature makes the profile photo more personal than other social media. This study aims to predict a person's personality based on a WhatsApp profile photo by extracting content features. In this study, 132 respondents have filled out the Big Five Personality Test online and have allowed us to access their WhatsApp profile photos. The results of this study indicate, except for openness, that there is a significant relationship between personality traits and pictures used as profile photos. The content features of WhatsApp profile photos can also be used to predict personality traits. These findings prove that someone's personality affects the selection of their WhatsApp profile photos and vice versa.