Effective Communication About Software in a Traditional Industrial Company : an Experience Report on Development of a new Measurement Instrument

We consider communication between software professionals and other stakeholders in a traditional industrial company. The stakeholders include senior management, product management and hardware engineers. They have in common that they have no or little knowledge of or limited interest in software development and software as such. We describe a specific project and identify and discuss seven lessons learned about communication. These lessons contributed to more effective communication than we have previously experienced in similar projects.