Dynamic Modeling of TV News Convergence and Dissemination under the Visual Threshold of the Internet

TV news fusion has become an important form of influencing corporate marketing and consumer purchasing decisions. Unlike most studies that emphasize the positive role of opinion leaders in the fusion of TV news, opinion leaders can be regarded as both This kind of resources and power, but also with obstacles. The method of system dynamics is used to illustrate the causality of TV news fusion and dissemination from the perspective of opinion leaders, a system dynamics model is constructed, and system simulations are carried out to verify the sensitivity of opinion leaders to the effects of TV news fusion dissemination. The results show that the system dynamics model can better simulate the fusion and dissemination process of TV news from the perspective of opinion leaders in practice, which increase the efficiency by 7.8%