A Study On Personal Information Protection Mechanism Of Web Platform In Big Data Age

With the rapid development of network technology, people communicate more and more frequently on the Web platform. Especially in the trend of economic globalization, the world has gradually entered the era of big data. When people search for information on the Web platform, they will also leak their privacy. At this time, criminals will take the opportunity to use false information to infringe others' rights and interests. Therefore, on the basis of understanding the content of personal information protection in the era of big data, this paper analyzes how to build the corresponding protection mechanism for personal information according to various algorithms of data mining on the current Web platform.