Research on Logo Design of New Energy Vehicle Friend Club Based on Computer 3D Image Processing Technology in Digital Era

With the progress and development of society, new energy vehicles have gradually entered the public’s field of vision. However, the rapid development of automobile industry can not be separated from its engineering and design factors, because engineering and design factors affect the quality of automobile use, while design factors affect the user experience. In this paper, the Vehicle fan friend club logo design of new energy vehicles based on computer three-dimensional image processing technology in the digital age is studied, aiming at rationally applying computer graphics and image processing technology in different fields and giving full play to its maximum application value. In this paper, on the basis of color pre-correction of digital image based on logo color blocks, according to the characteristics of image color gamut, iterative self-organizing clustering method is adopted, and the color blocks of training samples are selected adaptively in combination with Chinese color system, so that the training samples are more targeted. The RANSAC(RANdom SAmple Consensus) algorithm is applied to image feature matching, which is used to quickly obtain accurate image matching points and solve the basic matrix, so that it can be more effectively applied to the three-dimensional reconstruction of images.