A Study on Emotional Memory Activation in Art Product Design from the Perspective of Customer Co-production

Numerous art product designs are inspired by emotional memory, and in turn achieve the purpose of activating emotional memory. With the rapid development of social networks, it has become a social phenomenon that more and more art product designs have an impact on social emotions and emotional sharing, which can be referred to as customer co-production. The paper aims to reflect on emotional memory activation in art product designs from the perspective of customer co-production, explore the role of emotional memory activation in reinventing product design practice in the form of co-creation, and provide a possible path for the design modes in the intelligent era.