Artificial Intelligence as Key Driver for Competitiveness in the Railway Industry: Review

The main goal of every business organization is to capitalize on its marketing resources and concentrate on high meeting marketing targets. Likewise, presently most of business organisations, especially multi-national companies are focused on studying about which business opportunities offer a significant return on investment. However, this process requires an important amount of time in monitoring and analyzing data throughout all the media channels. To this end, the present paper aimed at demonstrating how artificial intelligence is a competitive advantage tool for the business operations, using the rail industry in the Southern African Development Community as case study. This paper breaks new ground by summarising the opportunities associated with the implementation artificial intelligence’s value drivers in the railway transportation networks. It was discovered that artificial intelligence can enhance the features, functions and performance of the railway industry; optimising the internal business operations; foreseeing system breakdown, identifying critical zones for improvement within product design; measuring the state of art of the railway systems; decreasing maintenance activities.