Research on regional collaborative innovation model of manufacturing resources based on value chain

Manufacturing is the pillar and core competitiveness of the country. With the implementation of the "Internet plus" plan, the era of intelligent manufacturing has arrived. However, the home appliance manufacturing industry is facing many new challenges, such as the transition of smart home appliances, mass customization mode, regional industrial ecology construction and so on. In this paper, aiming at the problems of variability of the value chain and unclear value-added path in the process of regional smart home appliance manufacturing, a regional value chain architecture based on Porter diamond theory is proposed to realize the aggregation and sharing of regional home appliance manufacturing resources. And then from the perspective of embedded position and value-added path of value chain, the collaborative innovation model of manufacturing resources is constructed with mass customization mode as the main line, leading enterprises pulling and regional value chain integration, so as to realize global collaboration and whole process interaction of manufacturing resources in regional industrial ecosystem. Finally, taking Haier smart home as an example, the collaborative innovation model of regional value chain is applied to optimize the application of enterprise, upgrading the value-added path from the perspective of producer and purchaser, so as to realize the innovative development of collaborative mode of regional home appliance manufacturing industry.