Application of Community Enterprise for Sustainable Supply Chain: Case Study of Coffee Enterprise in Nan Province, Thailand

Coffee chain enterprises in Nan province were small groups, most of businesses interdependent with other business in Nan coffee industry. This research studied about sustainable supply chain in Nan’s coffee chain enterprises from the beginning as coffee agriculture to selling coffee to customers. Coffee shop in Nan downtown use the coffee beans that cultivate and process in Nan, for this reason that farmers are able to sale more beans, not only to coffee manufactories but also to SMEs coffee houses. Moreover, to increase number of new specialty coffee drinkers. The researchers founded that government agencies included governor, ministry of Tourism and Sports etc. also supported Nan’s coffee products and travelling follow coffee places. Besides, the growth rate of Nan coffee chain enterprises made new blood returned their homes in order to start coffee businesses. Accordingly, Nan new generations continue coffee business which conform to Nan dominant. This research aimed to conduct new entrants in coffee chain industry and other industries about sustainable industry in each hometown.