Automotive: Flexibility can help car makers cope with chip supply challenge: A global shortage of semiconductors resulting from the Covid-19 pandemic could be a watershed moment for automotive manufacturers who are able to adapt to the situation

THE NEWS IN January that Honda's Swindon plant had been forced to pause production for a third time, due to a shortage of semiconductor chips, is an ominous sign of the global supply chain disruption that could hit the sector in 2021. How will the major OEMs deal with the bottleneck?