Research on Market Survey of Postgraduate Entrance Examination Based on Data Analysis

In recent years, with the continuous expansion of the enrollment scale of college students in China, the base of university undergraduates has increased significantly, and social competition has become increasingly fierce. Therefore, postgraduate entrance examinations have become one of the important choices for contemporary college students. However, the number of applications for postgraduate entrance examinations in 2020 has reached 3.41 million. It is also an important choice for people to apply for postgraduate entrance examination training courses. Based on the research and understanding of the postgraduate entrance examination market, this article has formulated and implemented a market survey on postgraduate entrance examinations, understood the needs and requirements of college students for postgraduate entrance examinations, and used SPSS Modeler software to conduct correlation analysis on the market survey questionnaires for postgraduate entrance examinations. We get the basic information and suggestions for postgraduate entrance examination institutions.