Strategy-oriented Digital Transformation of Logistics Enterprises: The roles of artificial intelligence and blockchain

Currently, affected by the COVID-19, the global economy has experienced varying degrees of impact. The logistics industry, which is the foundation of social and economic operations, has also been affected to varying degrees. Under this economics background, the logistics industry is driven by factors such as resource integration to attract support from technology companies, new demand for contactless delivery, intelligent operating platforms such as blockchain, and artificial intelligence to replace labor shortages. The challenges for the development of logistics enterprises have become more prominent. This paper starts from a new strategic perspective: the strategy-oriented digital transformation of the logistics enterprises analyzes from the three levels of the logistics value chain, delicate operation development, and digital logistics activities. We will present the applications of the most trending digital technology in logistics enterprises. The purpose is to help enterprises better understand how digital transformation through blockchain and artificial intelligence can enhance their competitiveness as a business strategy.