Media Technologies and Policies

The paper analyses technology developments on the broadcast media area and their influence on policy development regarding public service media. The paper concentrates on television and only tangentially refers to radio. It, furthermore, focuses on the traditional audiovisual products of broadcasters and not on their web sites. The country example is Denmark, where public service broadcast for decades has been very influential and continues to be used by audiences to a large extent. The overall conclusion is that public control in terms of policy directions and regulations are quickly fading regarding basic infrastructural issues.