Artificial-Neural-Network-Based Consumer Behavior Prediction: A Survey

With the rapid development of the Internet, consumers can understand the differences between products and advertising effects. In recent years, artificial intelligence (AI) is currently a hot topic in various fields, so many papers use artificial neural networks (ANN) in consumer behavior prediction (CBP). This paper will compare the differences between AI and statistical systems. It's believe that in the near future, this survey will be useful for systems using AI for CBP.