E-business Analytics through ETL and Self-Service Business Intelligence Tool

Creating a centralized single source of information by means of Data Integration which involves ETL processes to Extract, Transform, and Loading the data from disparate sources. These ingested, integrated and well-curated data can then be used for analytics purpose to generate meaningful information which in turn leverage the decision-making process for the people at the top-level management that will place the business to their pinnacle of success. Data is ubiquitous, and the everyday enormous amount of data is being generated from a plethora of data sources. Not all data that are generated are useful for business and its users. However, handpicking the relevant data in a most readily available format can be an indispensable asset since it derives multifarious insights into the business. This work focuses on delivering insights such as price comparison between many stores, brands and products and aids the consumers to pick the right product of their choice at a cheaper price but not limited to and including the useful business metrics for the business owners to check the health of their business.