Research on the training mode of applied undergraduate cross-border e-commerce talents based on new engineering course background

In the new era, the new engineering course talents are the new goals and new directions for the cultivation of talents in colleges and universities. The so-called “new engineering course” is the empowerment of artificial intelligence and intelligent technology to the traditional engineering industry. Under the influence of new engineering course technology, the traditional engineering industry has taken a new look. The change has a new direction, which requires college teachers to be based on innovation in the process of applying talents, showing the cultivation characteristics and training concepts of the new engineering course era. This paper will focus on the current situation of cross-border e-commerce talent training mode for undergraduates under the background of new engineering course, and specifically explore the training countermeasures for cross-border e-commerce talents under the background of new engineering course.