Research on Computer Network Marketing in E-commerce

This paper starts with the analysis of the role of computer network in e-commerce, and then analyzes the advantages and disadvantages of computer network marketing in e-commerce, including the advantages of computer network marketing such as fast speed, wide scope of authority, small investment, and the few customers that e-commerce faces at present. Thirdly, it elaborates the strategy of computer network marketing in e-commerce in the era of rapid development of science and technology. Starting from the needs of the times, while the rapid development of computer network, the computer network marketing strategy in e-commerce has been improved.