Synthesis of Factors Model of Data Visualization in the Infographics

This article describes the factors of presentation of the data visualization in infographics. We constructed a graph of interconnections among these factors. Using the methods of system analysis and graph theory, we developed a graphical model, which contains hierarchically ordered by priority factors presentation of the data visualization in the infographics. Experimental studies have found that the greatest influence on the quality of perception of data visualization in the infographics has the form of representation of numerical information. We also established that the scale of the structural elements of data visualization occupies a key place in the development of the presentation of infographics.