Research on the Application of Chinese Traditional Patterns Innovation and Development Based on Interactive Media

Interactive medias are the Important mediums to express and disseminate the modern culture and art. The application and performance of Chinese traditional patterns as the important visual figures carrying traditional culture in the environment of interactive medias is the important proposition in the art design of interactive medias. Now, the original scenes for using of Chinese traditional patterns disappeared gradually. The integration of Chinese traditional patterns and interactive medias is the collision of both traditional culture and modern culture. It gives the Chinese traditional patterns the new vitality and expressive force based on the application of digital media technology and the expression of art. However, a lot of considerations and practical explorations are needed for the innovative expression of Chinese traditional patterns in interactive medias. The purpose of this paper is to explore the innovative expression methods based on the traditional Chinese patterns of interactive medias and obtain the new methods of innovative expression of Chinese traditional patterns in interactive medias through the ways of pattern classification, case analysis, making interactive media works, analyzing user feedback and so on.