The Practice and Research on the Promotion Mode of MOOCs in Higher Education Based on the Innovation Diffusion Theory

Nowadays, informatization is the new trend in higher education all over the world, and in China this has started with the "Transformation and Overtaking" program for higher education teaching and the "Double 10,000 Plan" for first-class course construction with MOOCs as the starting point. The MOOCs is the key focus for promoting leadership and discourse power in education. Higher education institutions are facing many opportunities and challenges: how to use innovation diffusion theory to guide colleges and universities to lead advanced application of teaching information with MOOCs; how to make the application conform to the characteristics of the diffusion and speed up the process in the information space, and then promote deep integration of information technology and education, online and offline, and therefore solve the bottleneck problems of the efficiency and performance of teaching information. It is also urgent to address organizational innovation and reform for teaching informatization. This paper draws on innovation diffusion theory and its application to the construction and application of MOOCs in higher education. Taking the practice of Jinan University as a case, this paper puts forward an integrated promotion mode and suggests how to apply MOOCs to promote the teaching information ecology, scale, benefit and teaching informatization. The focus is on design, omni-directional management and support, construction, implementation, innovation diffusion, application of online assessment of MOOCs and SPOC on-line application mode based on quality control and one-stop practice training and how they can be utilized to promote innovation and development of information technology in higher education institutions.