Hybrid IT value model validation for banking sector using partial adjustment valuation

In the past two decades, a lot of research has been done to measure IT value in organizations. This is seen from the studies that discuss the model of IT value. Therefore, this research will be a validation of banking sector by using Hybrid IT Value as a model, Partial Adjustment Valuation (PAV) as a base of calculation, and data preparation algorithm as a technique to correction 2-factor data. The purpose of this research is to measure whether IT can provide value to the banking sector. The contribution of this paper is to measure the impact of IT investment in depth in the banking sector.