Case study of the development app of infographics design with mobile augmented reality

Today, cultural and creative centers exist in all of the cities and counties in Taiwan and hold numerous events to attract crowds. In response to the arrival of the digital humanities era, this study aimed to develop a novel app that posts information on cultural events. With the assistance of the app and a geographic information system (GIS), the general public or students in senior high school or above can receive the latest information on arts and culture events around them and then actively participate in them as well as gather companions. With numerous apps coming out or being eliminated every day, research has found that smartphone users rarely read information in text form carefully but prefer information presented in a simple and visualized form. The inclusion of augmented reality (AR) interactions makes users more willing to use an app. We first conducted a questionnaire survey to understand user preferences with regard to layout and interface operations. Based on the results, we developed prototypes for the IOS/Android OS environments and incorporated open data for synchronized updates on cultural events. In addition to providing information on cultural events, the app also offers instant access to desired information via AR and infographics. Furthermore, the app can serve as a future source of big data for the analysis of information such as user preferences with regard to cultural events and travel route planning. It is hoped that this achievement can help more people understand more about cultural events throughout Taiwan and be extended to private cultural events and exhibitions.