Technical and non-technical innovation models in China's SMEs: A case study

SMEs are the important part of China's economy and innovation entities. Based on theoretical analysis, this paper puts forward an applicable innovation models for SMEs. An in-depth case study of Beijing Tianyu Communication Equipment Co. Ltd is carried out to show how a firm's various kinds of technical and non-technical innovations influenced its business performance. This paper concludes that ingenious combination of technical and nontechnical innovation would promote enterprises' overall performance, and would be the driving force of their consistent development.