Development of Smart Mobile App Assessment Model

This research has declared the constructs of smart mobile application (below app) assessment and developed mobile app assessment model accordingly, providing a theoretical foundation for the smart mobile app assessment. The majority of existing assessment models are developed according to the web sites and generally the researches on the assessment models are preceded under the premise of web sites. Researches about the mobile app on it are the interface, usability and acceptance factors were the majority whilst researches on the mobile app assessment model are significantly inadequate. Thus we develop SMAPL, analyzing the constructs of mobile app and expressed in hierarchical order, to investigate that the constructs of mobile app for the first time is memorable.