Private overlay of enterprise social data and interactions in the public web context

We describe our project, living-content, that creates a private overlay of enterprise social data and interactions on public websites via a browser extension and HTML5. It enables starting collaboration from and storing private interactions in the context of web pages. It addresses issues such as lack of adoption, privacy concerns and fragmented collaboration seen in enterprise social networks. In a data-centric approach, we show application scenarios for virtual presence, web annotations, interactions and mash-ups such as showing a user's presence on linked-in pages or embedding a social wall in corporate directory without help from those websites. The project enables new group interactions not found in existing social networks.