Auto Generating APA Persona: A Proposal

Contemporary research lacks a well-defined and robust psychometric model for defining and operationalizing the persona and functional roles of anthropomorphic pedagogical agents. This paper addresses this shortcoming by outlining the design of a framework for generating the persona of an agent based on the theory of social distance. Here we characterize the APA's persona as a cumulative result of the agent's pragmatic use of language to create social proximity or distance in other to fulfill its functional role.