A Picture of Instagram is Worth More Than a Thousand Words: Workload Characterization and Application

Participatory sensing systems (PSSs) have the potential to become fundamental tools to support the study, in large scale, of urban social behavior and city dynamics. To that end, this work characterizes the photo sharing system Instagram, considered one of the currently most popular PSS on the Internet. Based on a dataset of approximately 2.3 million shared photos, we characterize user's behavior in the system showing that there are several advantages and opportunities for large scale sensing, such as a global coverage at low cost, but also challenges, such as a very unequal photo sharing frequency, both spatially and temporally. We also observe that the temporal photo sharing pattern is a good indicator about cultural behaviors, and also says a lot about certain classes of places. Moreover, we present an application to identify regions of interest in a city based on data obtained from Instagram, which illustrates the promising potential of PSSs for the study of city dynamics.