Data Mining Solutions for Sustainability Problems

Nearly every aspect of modern life is laced with questions and choices regarding sustainability. Some questions are pervasive, e.g., should I print this IEEE Potentials article or should I read it online? Others are subtle and we might not think consciously about them, e.g., how much CO2 does a Google search release into the atmosphere? Still others are knotty conundrums: how do we encourage and incentivize an entire city to “go green?”