Community management in informal e-learning environment - analysis and vision of Facebook in Central Library of Faculty of Electrical Engineering and Computing

At the beginning of the academic year 2011–2012 the Central Library of Faculty of Electrical Engineering and Computing (FER) set foot in the world of Web 2.0 expanding to social networks: Facebook, Twitter, YouTube and Google+. The necessity to integrate social networks into library management occurred due to the presence of a large number of patrons on the Web. It also turned out that besides being a learning and resource centre, the essential concept of a modern library refers to its active participation in teaching. For the purpose of this study we have isolated the Central Library Facebook Page, as the most significant in social networking. This paper will review and analyze the reactions of users/patrons to the content offered by the Central Library FER and the interaction over a certain time period. In the long run, it is expected that the Facebook Page will allow a form of maintaining users/patrons database, close communication, development of interactive services, breaking the conventional stereotypes of libraries and librarians, in other words, opening the door to the “living-room library” concept.