Conceptual Cognitive Scheme of Kansei on Referring to the Use of Human Language

While Kansei has a variety of meanings, it is important to integrate those various meanings and form an essential model of Kansei being applicable to engineering. In this paper, we propose a conceptual cognitive scheme of Kansei assuming that the basic notion of Kansei consists of two functions in mind, i.e.,1) how to feel the world and 2) how to represent it. It is a unique point of the scheme to suggest such a relation between Kansei and the use of language that can be applied to analyze Kansei being expressed in human language or to represent Kansei by means of human language. We also give a discussion on the interpretation of the two adjective phrases specified as the candidates for testing Kansei quality of the sounds reproduced by custom-made speaker unit. In conclusion, the proposed two adjective phrases can be properly interpreted based on the art of metaphor.