Improving Graduate Employability by Using Social Networking Systems

In a recent decade many universities responded to challenges of the internet penetration into the society and economics by simply adding computerized facilities to their existing curriculum services as their e-learning strategy [3] so that the traditional teaching and learning model could be preserved. This e-learning strategy deployment is now being challenged by the emergence of Social Networking System/Site (SNS). In order to evaluate how SNS would have affected current Higher Education System (HES), one needs to look into the inner working of value exchange within a broader societal community to extract relational interactions among its participating components (entities), and substantiate what had been challenged internally of a community to prepare for the external intrusion of SNS in a foreseeable future. In this paper, a triple-entity learning community framework is proposed with its Core Value that glues the participating entities together (Figure 5). Prior to this framework, graduate's employability issues as part of the Core Value are brought to the surface to help educators revise their existing e-learning strategies, so that curriculum content providing educational resources to its clients will be serviced in a more timely and responsive manner.