Application of Comprehensive Fuzzy Evaluation in Assessing Strategies of E-Commerce Platform

The strategies evaluation of E-Commerce platform has affected the platform progress and development. The quality evaluation system framework of E-Commerce platform strategy indicator is established. Fuzzy evaluation index system is put forward to consider various factors. As to indexes system, comprehensive fuzzy evaluation (CFE) model and methods are setup and used to check for practical case. Through CFE model and case study, it is concluded that, based on strategies of E-Commerce platform evaluation index system, CFE is applied to evaluate and solve the unclear boundary of E-Commerce platform strategy indicators and inaccurate fuzziness.