Executive Responsibilities to Implement Analytics

Summary

Executives must recognize the importance of aligning analytics with key processes as well as institutionalizing cultural and organizational shifts. Implementing artificial intelligence (AI) and advanced analytics in their organization is a requirement to improve operating performance, stay competitive, serve customers, and satisfy stakeholder expectations. This chapter discusses the framework for implementation resides in executive oversight in three key areas: executive commitment, analytics champion, and change management. There are three primary pillars of executive commitment: budget, bandwidth, and focus. The analytics champion's role is to manage the analytics project and enable the executive to primarily understand, commit, and motivate the organization to the framework of how to build an analytics culture. The analytics champion must elevate the importance of organizational change management and collaboration to enact the analytics culture for data‐driven decisions. Several characteristics can be used to effectively facilitate change and include communications, collaboration, culture influences, and behaviors and recognition.