Predictive Modelling of Protest Event Signatures: Analyzing Temporal Dynamics and Digital Activism Discourse Across Global Movements

This research introduced a predictive modeling framework to analyze the temporal dynamics of social media discourse during three global movements: the Mahsa Amini Protests (2022), South African Unrest (2021), and the Black Lives Matter Movement (2020). By utilizing Twitter data, the study developed a Protest Social Media Archetype to capture the evolution of tweet activity during key protest periods, identifying common patterns and notable variations in public engagement. Techniques such as LOESS regression and correlation analysis were used to model fluctuations in online activity and assess the impact of social media on public mobilization during socio-political unrest. The findings revealed distinct temporal signatures for each movement, showing similarities in initial engagement and differences in sustained activity across various contexts. These insights underscore the role of digital platforms in protest organization and global solidarity, offering a framework for future studies on digital activism and protest dynamics.