Comparing the User Experience of Mobile-Based Microlearning Application Using Heart Metrics and Honeycomb Framework

The proliferation of mobile microlearning applications is primarily driven by the pervasive use of mobile devices, which offer focused, concise, and convenient instruction. In order to enhance features, prioritize fulfilment, and innovate the learning journey, it is essential to evaluate user experience as demand increases. The issue is that these applications' engagement and learning efficacy can be impeded by a lack of intensive research into the user experience (UX). The objective of this paper is to evaluate the user experience of mobile-based microlearning applications against two frameworks: the Honeycomb framework and HEART metrics. A purposive sampling method was used to select 10 participants for this study. According to conducted research, Happiness is the most significant satisfaction variable, with Mimo and Sololearn earning 94.29% and 2.6 conformity levels, respectively. The conformity levels and scores of three variables are identical for both applications: Engagement at 85.71% with 0 conformity, Adoption at 90% with 0.6 conformity, and Task Success at 91.43% with 1.6 conformity. Retention demonstrates a substantial disparity: Sololearn scores 84.29% with a conformity level of -0.2, while Mimo scores 90% with a conformity level of 0.6. The results of this study will contribute to a more comprehensive comprehension of user interactions with mobile microlearning applications, offering valuable insights for UX practitioners and academics.