Revolutionizing the Life Insurance Industry: Exploring the Interplay of Digital Transformation, Transformational Leadership, and Innovation Capability

This research explores the digital transformation journey within the life insurance industry, specifically focusing on a life insurance company operating in Indonesia. It meticulously examines the critical role of Transformational Leadership and innovation capability in this transformative process. The study is intricately designed to unravel the complex interplay between these pivotal elements, providing valuable insights into how life insurance organizations can effectively leverage the digital revolution to their advantage. The research methodology is rooted in empirical evidence, theoretical frameworks, and industry case studies, aiming to offer academic insights and practical guidance for navigating the complexities of digital transformation within the life insurance sector. The anticipated findings from this research to shed light on innovative strategies and approaches to ensure the industry's continued relevance and growth in an increasingly digital world, thereby revolutionizing how life insurance companies operate.