Prevalence of Social Responsibility in Construction Company Performance

Organizational KPIs in construction today tend to rigorously focus on operational metrics instead of metrics built around ethics and social responsibility. A distinct gap exists between the perceived importance of these two groups of KPIs. This paper analyzes relevant literature in this field and determines that the equally important KPI of ‘social’ or ‘corporate’ responsibility is used much less commonly than operational metrics to measure organizational performance and subsequent success among companies and their employees. Social responsibility KPIs were prevalent in only 35% of the surveyed literature, while a significantly higher number of papers admitted to the importance and the use of operational metrics within the industry. Future work on this topic can extend to geographical variations on the relevance of social responsibility as a KPI and how it ties into increased or decreased project success in construction.