Pivot in Early Stage Startups: Key Factors and It’s Impact

The study aims to explore the pivotal moments that arise in early-stage startups. Early-stage startups encounter various obstacles and uncertainties while maneuvering through the competitive business environment. These obstacles frequently necessitate pivots to guarantee success and sustainability of the startup . The objective of this research paper is to identify and analyze the diverse elements that contribute to the process of pivot in early stage startups [23]. The study examined pertinent literature regarding the subject and identified several crucial elements that contribute to pivoting in early-stage startups via primary data gathering. Additionally, it assessed the influence of these key factors on early-stage startups by analyzing their effects on growth, performance, and overall success. The results of this investigation will offer valuable perspectives for entrepreneurs, investors, and policymakers engaged in early-stage startups.